Delish.com is the fastest growing online food media brand, looking to expand into physical product offerings. Since its start, Delish was on a mission to make a space that was for everyone —a place that was as much about delicious, easy recipes as it was about food as a fun lifestyle.
Product Strategy, User Research
Delish Essentials™ is a new 40+ piece kitchen collection designed to bring Delish.com's digital-first brand DNA into their first physical collection. Including tools and gadgets, bakeware and dinnerware, this product line will turn even those of you who are new to cooking into a self-professed home-chef.